Open letter from BlackBerry in its entirety

The chart below first appeared as an advertisement in several print publications [14 October 2013]. GoMo News finally discovered a digital version that appears below. Initially, BlackBerry released photos of their various blogs - which was, of course, can not find...


To our valued customers, partners and fans,


No doubt you've seen headlines about BlackBerry. You're probably wondering what they mean to you, as one of the tens of millions of users who have BlackBerry every day.


We have an important message for you:-


You can count on BlackBerry


How do we know? We have substantial cash in hand and a balance sheet that is debt-free. We are restructuring ourselves with the aim of reducing our costs by 50 per cent to run a very efficient, customer-oriented organization.


These are difficult times for us and not to underestimate the situation or to ignore the challenges.


We are making difficult changes necessary to strengthen the BlackBerry.


One thing we will never change is our commitment to those who helped build the BlackBerry in the most reliable tool for professionals in the business world.


And speaking of those dramatic headlines, it is important to establish the direct registration in some things.


Best class productivity tool


We have we completely revamped our portfolio of devices this year with the launch of BlackBerry 10.


We have four 10 BlackBerry devices - all two touch and two hybrids (touch and QWERTY keyboard)- and all are running the third update of our new platform.


If what interests you most is to do things - taking care of your business, we have the best range of devices for you.


And continue to offer the best writing mobile experience - no ifs, ands or buts.


Best in security


Worldwide Governments, multinationals and companies that may simply not compromise security choose and rely on BlackBerry.


Security is our heritage, and the industry recognizes that BlackBerry is the safest when it comes to the device, server, and, of course, our global network of data.


Without a doubt that you can continue to rely on us to maintain a secure and private communication.


Better management of enterprise-class mobility


We change with the market, encompassing BYOD because we understand that you like Android and iOS devices become common in the workplace, companies still need to manage all these different platforms perfectly and securely.


This is not a trivial task. While there are a number of companies making bold claims, BlackBerry has more software engineers and most of the resources dedicated to the development of the most innovative solutions to address this complex challenge.


And our customers know it. During the last quarter, our BlackBerry Enterprise Service 10 Server database grew from 19,000 to more than 25,000.


Corporate clients have committed to implement and test the latest BlackBerry Enterprise.


We are committed to develop with our customers. That will never change.


Best in class mobile social network


We're bringing the mobile messaging platform more attractive for everyone, with our BBM for Android and iPhone launch.


There are already some 6 million customers pre-registered to receive notification of our deployment.


This number is growing every day and speaks of the tremendous opportunity we have to extend beyond BBM of BlackBerry smartphones to make the world's largest mobile social network.


Yes, there is a lot of competition out there, and we know that BlackBerry is not for everyone.


That's ok. They have always known that BlackBerry is different, that BlackBerry can get pieces.


World-changing countless decisions have been finalised, offers closed and critical communications made through BlackBerry.


And for many of you that creates a link, a connection that goes back more than one decade.


We believe in BlackBerry - our people, our technology and our ability to adapt.


Most importantly, we believe in you. We focus each day on what is needed to be sure that you can take care of business.


Relies on your BlackBerry to deliver their most important messages, so trusting us when we meet one of us:-you can count on us.


Kind regards
The BlackBerry equipment

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